We sat down with industry leaders and Loyalty Innovators Members to have an in-depth conversation about the relevancy gap between the offers brands send out and what modern consumers need and want, what a cookie-less world will look like for brands, and how innovative companies are addressing these challenges.

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49% of business respondents report they don't have the right tools or technology to meet customer expectations for relevancy.  

71% of business respondents say they plan to invest or increase their investments in automation or optimization technology in the next year.